Sales Manager Training, Tips and Techniques to Motivate and Lead Your Sales Team to Top Sales Performance
Like many kids, my Dad used to tell me stories before he tucked me to bed. After running through the gamut of Big Bad Wolf, Goldilocks and the three Bears and Three Billy Goats Gruff, he used to tell me another tall tale. He’d say that when I grow up, I could be anything I [...]
Filed under: Hiring by ralphburns
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Someone knows how to make a sale. It’s not Bill Gates. No, it isn’t Steve Jobs, or whoever were the CEOs of Intel for the last four decades. It’s Corky. Yes, Cork Walgreen, the founder of Walgreen Drugstores! Corky’s formula was simple. He wanted to establish the most convenient drugstore chain in the US with [...]
Filed under: Coaching, Leading by ralphburns
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The Law of Reciprocity states, “If you do something nice for someone, human nature dictates that the recipient will feel compelled to do something nice for you in return.” The philosopher Confucius simplified it when he said, “Do unto others what you want others to do unto you.” This second definition is very important. Selling [...]
Filed under: Leading, Motivation by ralphburns
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Robert Goizueta was a revolutionary. He was a “visual sales leader”. Robert is the late former CEO of The Coca-Cola Company. Everyone knows Coca-Cola, but sadly only a few people knew Robert Goizueta. He often used to say to his troops, “Each of the world’s six billion people drinks on average SIXTY-FOUR ounces of fluids [...]
Filed under: Leading by ralphburns
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I have no idea if George Washington was ever stuck at the job of screening resumes when he put together his cabinet members in 1789. After all he was the president. But as a sales manager, I know you’re going to have to deal with this kind of work one way or the other. The [...]
Filed under: Hiring by ralphburns
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